Capital Credit Union

Capital Credit Union is a local financial institution headquartered in Green Bay, with a De Pere branch on Fifth Street. As a credit union, they provide a wide variety of financial services including, but not limited to: savings and checking accounts, mortgages, financial advising, and auto and commercial loans. They have assets of more than $1.1 billion and serve more than 100,000 members throughout Northeast Wisconsin. Their tagline is “Doing the Right Thing” and they work to incorporate this mission into each facet of their business model, earning them this week’s Business of the Week!

It all started back in 2004, when De Pere’s Fox Point Credit Union merged with Pioneer Credit Union. After another merger in 2014, they became Capital Credit Union. While their name has changed, their focus to serve their local community did not. From fun in-branch contests to supporting area charities, such as the Altrusa House and Exceptional Equestrians, this branch bleeds De Pere – West and East.

Community outreach is a priority at Capital Credit Union and they engage through volunteering, sponsorships, and other avenues. In 2016, Captial Credit Union donated billboard space to a local homeless shelter to help bring greater awareness and visibility to the needs of the non-profit. Powerful statements dotted the community, such as “Heading home? Think about those who can’t.” This campaign helped narrate a clear message about the impact of homelessness in the Green Bay metro area. This media donation came through a growing partnership with the homeless shelter through employee driven fundraisers, shelter tours, renovation projects and member donation drives. It hass become an employee passion to change the community conversation about homelessness.

You can learn more about Capital Credit Union’s mission and their charity outreach projects by following them on Facebook or checking out their website at

Capital Credit Union
108 S 5th St.
De Pere, WI 54115
(920) 728-4294

Performa, Inc.

Performa Inc. is a local firm engaged in the practice of Architecture, Engineering, Planning, Interior Design, and Facility Management. Performa provides a full range of services focused on Business, Higher Education, and Faith and Mission-based clients. Housed in the historic Lee Building on Broadway, Performa takes their act nationwide and is licensed to conduct business in 30 states.

Founded in 1995, Performa has become a market leader providing highly integrated architectural, engineering and facilities management services that assist clients in the creation of superior performing environments uniquely customized to their brand. According to VP of Marketing and Communications Jennifer Kalies, “We listen and strive to fully understand your business strategy, goals, and priorities in the same way you do. As a result, our solutions are consistently a natural extension of your business priorities for purpose, function, cost, schedule and image.”

Performa is a small, tight-knit group of architects and engineers. They recruit and retain talented industry-specific professionals who share their values and philosophy. In possessing this concentration of spirited and talented expertise, their company has expanded its services to meet the growing needs of their clients.

You can learn more about Performa and the work that they do on their website,, or by connecting with them on social media!


Performa, Inc.
124 N Broadway St
De Pere, WI 54115
(920) 336-9929

Baer Performance Marketing

Baer Performance Marketing is a full-service marketing agency located in De Pere, Wisconsin. Helping grow businesses since 2008, Baer strives to help companies across Wisconsin, the Midwest, and the country build, expand, or rejuvenate their brands.

Baer Performance Marketing, a Google and Yelp Partner Agency, offers the full range of marketing and advertising services. Their expertise includes digital advertising (including Facebook and LinkedIn), television and radio ad buys, search engine marketing (including Google AdWords), website design and development, search-engine optimization, blog writing, graphic design, and much more. Baer has works with clients across all industries, including manufacturing, retail, food service, and construction.

Baer is unique because they’re client focused. It’s not about them; it’s about you. Baer realizes every business has its own unique goals and challenges. They work diligently to ensure their vision is one in the same with their client’s. Baer works to provide clients with an up-front understanding of project details, service costs, timetables and delivery dates, all neatly bundled into a detailed plan. There are no surprise fees involved.

The Baer Performance Marketing team stems from various backgrounds to ensure your marketing is creative but primarily focused on being effective. Whether you’re looking to reach a Northeast Wisconsin, Midwestern, or national audience, Baer Performance Marketing’s longstanding relationships with media leaders and industry associations brings loads of added value to any marketing or public relations strategy.

Baer is focused on the local community and economy. Their owner and president, Aaron Baer, grew up in Green Bay and attended UW-La Crosse. Baer’s Director of Client Services, Lead Graphic Designer, and Director of Strategic Partnerships all graduated from UW-Green Bay and are long-time residents of the area. The agency is intimately involved with the March of Dimes of Wisconsin, Heritage Hill State Historical Park, and local economic development through various organizations like the De Pere and Green Bay Chambers of Commerce.

Baer strongly believes in its mission and strives every day to achieve five goals: To be connected, client focused, creatively effective, straightforward, and fun! Their central focus is to better you!

Paroubek Insurance

Paroubek Insurance is a full service insurance company located in De Pere, WI. Established in 2004, it has been family owned ever since. Tom Paroubek, the owner, and his son Mike both work in the office alongside a growing number of employees.

As a full service insurance agency, Paroubek Insurance offers both business and personal insurance. Paroubek’s expertise includes home & auto insurance, business insurance, employee benefits, health & life insurance, and risk assessments. Paroubek specializes in small town business insurance. They like to see those small businesses thriving and go the extra mile for their clients.

What makes Paroubek Insurance unique is simply put in their mission: Helping People. They don’t just work with your business, they become part of it. They help in any way possible, as your business (and your family) becomes part of Paroubek’s family. Business connections don’t end at closing time–the business’ mission requires them to get involved with the families of clients and the Paroubek’s genuinely enjoy supporting everyone they are working with.

Paroubek Insurance likes to keep it local, whether it be it’s business, it’s customers, or even its hiring. Mike Paroubek, who went to school in Madison, came back to live and work in De Pere. Two new recent hires at Paroubek are St. Norbert College alumni. Paroubek is keen to do their part in keeping business local. They make a conscious effort to invest in individuals who are dedicated to the De Pere area.

Business isn’t the only way Paroubek Insurance keeps it local. Both Tom Paroubek and Mike Paroubek have been athletic coaches at De Pere High School. They are also involved in the Booster Club at De Pere.

Paroubek is in the process of moving to their new location on Hwy 57 and Rockland Rd in De Pere. They are looking forward to having the extra space, yet still being located in De Pere. Paroubek Insurance Agency has been a member of the Chamber for 5 years.


Paroubek Insurance Agency
301 N. Broadway
Suite 206
De Pere, WI 54115
Tel: 920-347-9115